Ever heard that old saying that ‘ideas are a dime a dozen’? Well, what that actually means is that having a great idea is worthless unless it gets executed and generates a desired outcome. The value for the business or the organization isn’t in the idea itself but in 1) how well it is aligned with and supports the future that matters to them and 2) in how well it is executed upon to get the desired results.
It’s said that most ideas fail because of poor execution. But there’s another reason that ideas fail that doesn’t get talked about as much. That reason is that the idea never gets presented in the first place.